Web Leasing Playbook Introduction
The Web Leasing Playbook gives your listing team the tools they need to move your building online and create a powerful new digital leasing campaign. The playbook introduces new web leasing tactics, innovative digital leasing strategies, and the Digital Leasing Center.
Put your office building online
The Web Leasing Playbook is designed around an innovative Digital Leasing Center which puts your office building online with its own office listing website. It integrates project videos, immersive neighborhood amenity maps, interactive floor plans, and CloudTours to tell a persuasive leasing story.
Simplify the touring process
CloudTours make it easy to experience building amenities and available suites online, anytime from anywhere - just like being there! Using augmented reality, tenants and agents can stroll through the lobby, tour the fitness center, common conference room, and other building amenities online.
CloudTours simplify the touring process and make it easy to pre-tour available suites from any computer or smartphone. Tenants can select a suite, look around the reception area, walk into the open office, and catch the view from the private offices. CloudTours inform, engage, and persuade tenants in powerful new ways.
Move your leasing campaign online
The listing website and CloudTours seamlessly integrate into every aspect of your leasing campaign with Click2Tour buttons. Simply add Click2Tour buttons to your marketing brochure, email blast, listing services (LoopNet & CoStar) and presentations to bring your entire leasing campaign online.
Leasing Impact
The Digital Leasing Playbook makes your space easy for agents to pitch, and effortless for tenants to lease. It completely reshapes the leasing experience and will:
Raise project awareness and reach every tenant and agent!
Engage tenants and influences leasing decisions!
Dramatically increase tours and leasing activity!
Attract quality tenants and shorten the leasing cycle!
Integrating the Digital Leasing Playbook into your current campaign will increase its impact by over 400%. The leasing campaign assessments included below illustrate how even modest changes in your current campaign can have a tremendous impact on your leasing results.
The Web Leasing Playbook gives your listing team the blueprint for creating a modern office leasing campaign.
A Powerful New Way to Market, Tour, and Lease Office Space!
Put your building online and power your entire leasing campaign.